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CREATIVE.
PRODUCER. ARTIST.
SAMOAN CHIEF TITLE: FAIUMU
NZ GOVT NAME: MATTHEW SALAPU
ARTIST: ANONYMOUZ
Anonymouz is an internationally recognised artist, producer, composer, sound designer, filmmaker, and creative technologist redefining storytelling at the intersection of sound, vision, and decentralised technology.
His career spans two decades of award-winning and critically acclaimed work across music, theatre, dance, orchestral performance, film, television, radio, and new media. His current practice fuses traditional storytelling and future media, using AI and blockchain as creative instruments to transform how stories are made, shared, and preserved.
Rooted in Moana Pacific philosophies, he explores the convergence of urban paradigms, Fa’aSamoa frameworks, and blockchain technologies — forging new pathways for artistic and social expression. His current focus includes building with emerging decentralised systems, leveraging exclusive offline archives for in-house model training, and advocating for data sovereignty, provenance, and industry innovation.
Driven by a belief in creativity as social infrastructure, Anonymouz applies his experience to empower South Auckland, Aotearoa New Zealand, Samoa, and the wider Moana Pasifika diaspora through forward-thinking, culturally grounded innovation.
In November, he will unveil a groundbreaking arts project that embodies this vision — uniting creativity, culture, and decentralised systems to redefine the future of art and technology.
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